According to research, you have just seven seconds to make a lasting first impression and a ‘better version of yourself’ is very often the ideal we all hope to achieve. Teeth whitening can transform a smile in a world where now more than ever those first impressions count. This is perhaps why we are seeing so many of you requesting teeth whitening treatment as a way to improve your smile.

Recent years have seen an incredible boom in the teeth whitening industry, with various products hitting the market. Whether it’s to erase the evidence of your coffee habit or brightening up your smile for a special occasion, there are a number of options available to get your teeth several shades whiter.

But, the benefits can go beyond aesthetics

Feeling happier with your smile works wonders with regards to confidence. It also encourages a healthier lifestyle. Smoking, alcohol and coffee can dramatically reduce the effectiveness and longevity of teeth whitening treatment, which is why many of our patients are happy to make adjustments to guarantee their smile stays fresh looking for as long as possible. Of course, these habits should be avoided with or without teeth whitening, but the treatment does give us an incentive to make positive changes that can improve our health as well as the way we look. Of course, teeth whitening treatment is never a substitute for good oral health care. Brushing twice a day, regularly flossing and using an electric toothbrush should still be essential components of your daily routine. This also means visiting one of our dentists regularly and taking a trip to see our hygienist every six months.

With teeth whitening, your teeth may be whiter, but that doesn’t necessarily mean healthier. So, do ensure your look after them – not only will a rigorous oral health routine lessen the likelihood of decay and pain, it will also mean you get to enjoy the results of the whitening for longer – a win-win situation.

As our newest dentist, Dr Georgina Saunders, says: ‘Thanks to some incredible cosmetic innovations, it’s never been easier to fix the features that fall short of our own expectations. But when it comes to teeth whitening, it goes beyond the purely aesthetic – a refreshed smile will encourage us to take good care of our teeth and gums – which means the treatment can prove to be an essential for excellent oral health.’